The National Red Ribbon Rally was October 7, 2019. The event featured "Breaking Bad" actor Dean Norris as the master of ceremonies, remarks from both the DEA Acting Administrator Uttam Dhillon and First Lady Melania Trump, artistic performances from youth groups, award presentations, and more.
Red Ribbon is a national anti-drug campaign that is celebrated annually October 23-31. During Red Ribbon, young people in communities across the nation pledge to live a drug-free lifestyle by wearing red ribbons and participating in community-wide anti-drug events!
Red Ribbon Week is also a time to pay tribute to DEA Special Agent Kiki Camarena, whose death led to the creation of the Red Ribbon program. Today, millions of Americans all over the United States continue to wear red ribbons to symbolize their support for a united, drug-free nation.
Celebrate Red Ribbon and living drug free.