The 2018 Red Ribbon Rally featured veteran NBC 4 News Anchor Jim Handly as Masters of Ceremonies, remarks from both the DEA Acting Administrator Uttam Dhillon and the director of the U.S. Office of National Drug Control Policy Jim Carroll, a performance from a local high school singing group, and more.
Red Ribbon is a national anti-drug campaign that is celebrated annually October 23-31. During Red Ribbon, young people in communities across the nation pledge to live a drug-free lifestyle by wearing red ribbons and participating in community-wide anti-drug events.
Red Ribbon Week is also a time to pay tribute to DEA Special Agent Kiki Camarena, whose death led to the creation of the Red Ribbon program. Today, millions of Americans all over the United States continue to wear red ribbons to symbolize their support for a united, drug-free nation.
Celebrate Red Ribbon and living drug-free.
Visit the Red Ribbon Week main page for more information.